01 / Search web
Can we be found?
Pages, keywords, and rankings. The buyer does the reading, and your website gets the visit.
The growth engine for the agentic web.
Know how AI sees your brand, find the evidence keeping you off the right shortlists, and route the action that should exist.
Text Trovance
Or, in iMessage, send this note to +1 (839) 205-9508:
Hi Trovance, show me how AI sees my company.
You choose to send it. Trovance replies, and sends the updates you ask for, over iMessage through our messaging provider. Reply STOP anytime. Tapping or sending never bills you.
01 / Analyze
Know how AI sees your brand.
Your buyer may meet a shortlist before they meet your website.
Buyer questions, observed answers and cited sources, preserved as evidence.
02 / Strategize
Fix what it gets wrong.
A score can show the symptom. It cannot decide the action.
Supported, missing, stale or uncertain. The gap gets a name.
03 / Recommend
Route the action that should exist.
Proof, owned content, technical repair, distribution, monitoring, or no action at all.
Recommended is not approved. A human crosses that gate.
The system after the score
Get chosen.
Act on the evidence, then rerun the question to see what changed.
Text Trovance
Or, in iMessage, send this note to +1 (839) 205-9508:
Hi Trovance, show me how AI sees my company.
You choose to send it. Trovance replies, and sends the updates you ask for, over iMessage through our messaging provider. Reply STOP anytime. Tapping or sending never bills you.
How Trovance works
From observed answer to verified action.
Trovance connects the evidence, the decision, and the result so visibility work does not stop at a score.
- 01
Analyze
Trovance analyzes the questions your buyers ask and how AI answers them today.
- 02
Strategize
It weighs the preserved answers, sources, and competitors to find the best course of action.
- 03
Recommend
You get one clear recommendation on what to do, including when the right move is to wait.
- 04
Learn
Every published action is checked live and fed back in, so the next recommendation is sharper.
The agentic web does not need more content. It needs better evidence.
Each stage of the web changed the question your buyer asks. The evidence that answers it is the part you control.
02 / Answer web
Can we be cited accurately?
Engines answer directly. Your brand appears, or doesn’t, inside an answer you never see.
03 / Agentic web
Can we be understood, compared, and chosen for the right reasons?
Agents assemble shortlists before a human arrives. Evidence decides who makes them.
Trovance demo video
The front page of the internet is now an answer.
Your buyer meets an answer before they meet a website. Trovance turns what your company knows into evidence that search engines and AI assistants can parse, cite and compare.
The platform / Evidence in motion
Every signal, one instrument.
Buyer questions, observed answers, public sources and evidence gaps converge in one platform and leave as approved actions.
Trovance can inspect, recommend, draft, and verify. Humans own truth, fit, permission, taste, spend, and publication.
Explore Real-Time Analytics →The product loop
Nine steps. One cycle.
One loop, from a buyer’s question to a verified change. Nothing ships without a human.
Explore Proactive Content Systems →- 01 / 09Observing
Observe
Run the buyer’s question. Preserve the answer, its citations, its sources.
- 02 / 09Break: evidence
Diagnose
Name the break: evidence, positioning, retrieval, product, or fit.
- 03 / 09Ranked
Decide
Rank what’s worth doing. No action is a valid result.
- 04 / 09Draft it · Route → PMM
Produce or route
Draft in your voice, or route the fix to the team that owns it.
- 05 / 09Awaiting human
Approve
A human crosses the gate. Nothing ships itself.
- 06 / 09Receipt kept
Publish or execute
Ship it through your workflow or as an agent-ready bundle, with a receipt.
- 07 / 09Checking answer…
Verify
Rerun the question. Compare the answer against the record.
- 08 / 09Market moved
Re-observe
The market moved. Watch it move.
- 09 / 09Brain · cycle 128
Learn
Every cycle sharpens the Brain.
What happens after the score
A score tells you where you stand. We’re the system after it.
Three functions in one connected system.
01 / Market Intelligence
Market Intelligence
See how AI explains your market, not just whether you appear. Answers, citations, competitors, and variance across every engine in your plan.
- Brand Intelligence
- Your business, voice, ICPs, and competitors captured once. No re-prompting, no context resets.
- Competitor Monitoring
- Bounded monitoring of competitor sitemaps, topic coverage, and publishing cadence.
02 / Evidence Decisioning
Evidence Decisioning
Understand why the answer broke, and what to do. Trovance tells a content problem apart from a positioning problem, a product gap, or a bad-fit buyer.
- Proactive Content Strategy
- A ranked queue of actions worth taking, backed by answer evidence. You approve; it drafts.
- Performance Analytics
- AI referrals beside classic search: proof you can defend.
03 / Production & Learning
Production & Learning
Build, approve, publish, and verify the asset, then rerun the question and connect the change to performance.
- Research-First Drafting
- Brief to reviewed draft in your voice: structured, sourced, scored. A human approves.
- Governed Publishing
- Approved drafts leave as an agent-ready bundle: schema-injected HTML, markdown and an llms.txt entry for any CMS.
The Brain / Compounding context
Trovance learns from every cycle.
Your Brain learns your voice from your edits, your market from the answers, and what works from the results you connect. Every cycle sharpens it.
How the Brain learns →The Brain
Answer snapshotObserved
Share of answer
9%−1 pt this week
SourceCited
northwind.example/integrations
ResolvedQuoted in answer
Competitor contentTracked
Competitor blog
Contoso: the 2026 playbook for getting cited by AI
Brand corePreserved
Captured once, applied to everything.
VoiceICPsCompetitorsClaims
DraftIn review
Voice matchedSourcedAwaiting approval
The boundary / Who decides
The human in the loop is the point.
Trovance can inspect, recommend, draft, and verify. Humans own truth, fit, permission, taste, spend, and publication.
Humans own the consequential calls.
Recommendation is not approval. Approval is a human gate, and it leaves a receipt.
Why humans stay in command →Field notes from the agentic web.
Research, teardowns, and operating guides from the team building the evidence and production layer for it.
Read the blog →ChatGPT has more commercial conversations. That does not make them buyers.
Why raw conversation volume is the wrong signal, and what actually predicts pipeline from AI answers.
Frequently asked questions
Asked, answered.
What is Trovance?
Trovance is the AI visibility platform for lean B2B teams: it finds why AI assistants leave you off the shortlist, helps you publish the fix, and checks that it worked. It watches how AI assistants answer your buyers’ questions and helps your team publish the evidence the answer is missing. Then it verifies publication and compares the next observed answer with the one before it.
Who is Trovance for?
Lean B2B marketing and growth teams whose buyers ask ChatGPT, Perplexity, Gemini or Claude before they ever visit a website. Agencies use it to run the same loop across client brands.
Does Trovance replace my SEO tools?
No — it sits after them. Classic SEO gets your pages retrieved; Trovance covers what happens next: how engines explain, compare, and recommend you inside the answer itself.
Do humans stay in control?
Always. Trovance can inspect, recommend, draft, and verify — but a human approves everything that ships. We amplify judgment; we don’t automate it away.
The growth engine for the agentic web.
Get understood. Get cited. Get chosen.
Text Trovance
Or, in iMessage, send this note to +1 (839) 205-9508:
Hi Trovance, show me how AI sees my company.
You choose to send it. Trovance replies, and sends the updates you ask for, over iMessage through our messaging provider. Reply STOP anytime. Tapping or sending never bills you.